The Importance of Storytelling in Digital Marketing
Digital marketing is all about creating a connection with your audience. And one of the best ways to do that is through storytelling. Stories have the ability to engage people on a
Why You Should Outsource Your Digital Marketing Efforts
Are you feeling overwhelmed with all the digital marketing obligations your business has? Do you feel as if there aren’t enough hours in a day to manage all the platforms, conten
How to Get Your Business Ready for 2023
We all want our business to be ready for the future. Preparing a digital marketing plan today, for the year ahead, will ensure that your business can stay ahead of the competition
10 Signs Your Business is Ready for SEO
If you’re running a business, it’s important to make sure that you’re doing everything you can to optimize your website and increase your traffic. One of the best
What is the Google Helpful Content Update and How Does it Affect Your Business?
You have probably heard a lot of chatter recently about Google’s new Helpful Content Update, but what is it exactly, and how will it affect your business? The Helpful Content Upd
Case Study: Better1 Electronics E-Commerce
Search Engine Optimization and Copywriting Services Better1 is a Canadian e-commerce store which offers its clients the best smart home tech and electronics. They reached out to ou
What is a Content Refresh & Why They’re Important
Do you ever feel like your website could use a little pick-me-up? If so, you’re not alone. In today’s digital age, businesses must continually create fresh, relevant co
Benefits of Being on the First Page of Google
Google really does make a difference. While SEO can seem intimidating to those just starting out, the importance of understanding search results and how they can affect site traffi
The Three Main Parts of SEO
Search engine optimization is the process of optimizing your website so that it appears on Google and other search engines. There are over 200 ranking factors which influence how G
Case Study: DLegal Law Office
Search Engine Optimization and Copywriting Services DLegal is a female-led law firm from Calgary, Alberta. Anna and her team strive to make the legal profession approachable and ac